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Are You Ignoring the Signals?
Why great companies fail when they stop listening to the signals of change. Nokia missed the smartphone. Kodak invented the digital...

Gerry Murtagh
Oct 11, 20251 min read


Don't Be the next Blockbuster
When Staying the Course Becomes the Biggest Risk In 2000, Netflix’s co-founders, Reed Hastings and Marc Randolph walked into...

Gerry Murtagh
Oct 11, 20251 min read


The Fake Door
Test your product idea without writing a single line of code What I learned from a button that led nowhere... I had a fascinating...

Gerry Murtagh
Oct 11, 20251 min read
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